The "Album Flop" Award aka "The Double Wood" [2012 HHW Struggle Awards]

NEWS

tumblr_mb2jbrCwGn1rhjvxwo1_500 While artists like Kendrick Lamar, Rick Ross, and Nas saw flourishing record sales in 2o12, ...

While artists like Kendrick Lamar, Rick Ross, and Nas saw flourishing record sales in 2o12, by releasing damn good albums (the aforementioned made our Wired 25: The Top 25 Albums Of 2012 list), a host of rappers weren't fortunate enough to enter the same winner's circle. This year a notable amount of Hip-Hop's well-marketed and name brand acts had projects with lackluster performances at retail. Accepting defeat, or in this case, for your album to flop, must be a tough pill to swallow.

Some unsuccessful projects weren't bad albums, but somewhere along the line things just didn't click. Proper promotion was a factor at times, a few were a product of terrible timing and others were simply God awful. Each scenario can be found in the second installment of our inaugural 2012 Hip-Hop Wired Struggle Awards, the dreaded "Album Flop" award, otherwise known as "The Double Wood."

See who made the list on the following pages.

PREVIOUSLY: The "Where Is Your Album?" Award aka "The Detox" [2012 HHW Struggle Awards]

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  • gigis83

    ja rule really

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