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Just last month, Beats by Dr. Dre and streetwear brand Undefeated collaborated on limited edition Powerbeats2 Wireless in-ear headphones . In honor of the collab, Beats goes behind the scenes as Travis Scott records a new track called “Never Catch Me.” 

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There are plenty of headphone options, but Beats By Dre managed to stand apart in an increasingly crowded field. One reason is select collabs, the latest being another with streetwear brand Undefeated for a limited edition Powerbeats 2 Wireless in-ear headphones

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Today is Game 1 of the 2015 NBA Finals and Dr. Dre and Apple are keeping no secrets who they’re rooting for.

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Golden State Warriors forward Draymond Green is featured in a new Beats By Dre spot. Maybe more importantly, in typical Beats fashion, the commercial features a snippet of a new song; Eminem’s “Phenomenal.” 

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Beats By Dre recently announced its new collab with German fashion brand MCM. So of course a star-studded celebration was in order. 

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In the 90’s, German fashion house MCM’s iconic logo could be in clothing and gear throughout the hood. In 2015, the brand has teamed with Beats By Dre to have their logo draped on popular audio products from the house that Dr. Dre built. 

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Yasiin Bey refuses to be boxed into any rigid lines his fans may unwittingly try keep him in. The artist formerly known as the Mighty Mos Def recently detailed why he left the United States. 

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It only makes sense that since Apple purchased Dr. Dre’s Beats By Dre that their products complement each other. That said, Beats just launched new Sol02 Wireless headphones in “Apple colors”—gold, space gray and silver.

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At least one company has a beef with Dr. Dre and Jimmy Iovine. Monster has sued the Beats By Dre founders for fraud, alleging that a former business partner of the headphone makers got scammed out of millions. 

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The NFL infamously carries a nickname twisting its acronym as the “No Fun League.” An acronym that’s one largely championed by the players who help make it North America’s no. 1 professional sport.

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Dr. Dre’s Beats empire has added a new product to the fold with its new Solo2 Wireless headphones.

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Jay Rock’s Kendrick Lamar-assisted cut “Pay For It” hit iTunes just days ago and it’s already been made the theme song to a Beats By Dre commercial.