Got You All In Check: 10 Classic Nike Basketball Commercials [VIDEOS] - Page 2

Today, Nike revealed NBA superstar Kevin Durant’s sixth signature shoe, the KD VI. With it came a new marketing campaign, affectionately titled the #SUMMERISSERIOUS. The hilarious one minute spot is reminiscent to some of the classic commercials to come out of the house the Phil Knight built and legendary advertising agency Wieden+Kennedy’s think tank.

This inspired an initially brief, but ultimately lengthy trip to YouTube to check out some of our favorite Nike ads.

The company that brought consumers countless legendary products have also provided equally impressive promotional pushes over the years. We have a well documented affinity for basketball, so we decided to focus our efforts there.

Before you get your feathers in a bunch, be aware that this list won’t include any Nike Air Jordan ads. Cool? Cool.

With that out of the way, see where Nike is going with Durant’s #SUMMERISSERIOUS ad below. Then sit back, relax, and take a trip down memory lane with 10 classic Nike Basketball commercials on the following pages.

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Photo: YouTube

The turn around time between LeBron Jame’s legendary game in Detroit and this commercial releasing seemed like a split second

Nike and The Neptunes were like a natural marriage.

According to this commercial, Dr. Funk and co. got it in back in ’75.

Charles Barkley shook up the world with this one.

King James should bring back this motley crew of characters. That’s all we’re saying.

The shoes weren’t hot, but this commercial was.

We could have done a post on Penny Hardaway commercials alone. Here is our top selection.

The Kobe Bryant/LeBron James puppet combo was absolutely hilarious.

Check out another Nike and Neptunes collab. Classic.

This is the quintessential (non-Michael Jordan) Nike commercial. This isn’t up for debate.