Rihanna has yet another new job. The “B*tch Better Have My Money” singer has been named a Contributing Creative Director of Stance socks.
Reports WWD:
Named contributing creative director as part of a three-year deal, the pop singer is designing socks and leading campaigns for the San Clemente, Calif.-based company. She’s also becoming one of Stance’s brand ambassadors, joining celebrities like artist Langley Fox Hemingway and former NBA All-Star Allen Iverson as the so-called “Punks and Poets.”
Rih Rih will be dropping a collection in the fall but already has a couple of limited edition styles—crew socks for $30 and an over the knee sock for $26—for sale on Stance’s webpage.
What nuanced insight will Rih Rih be able to provide into the marketing of socks? Who knows. Just go with it.
Check out images of the socks, and Rihanna, on the following pages.
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Photo: Stance
